Building the Foundation: Behind the Company

Shawn Henderson, President

"Where the Worlds Meet" - Est. 2004

Foundation / found-dey-shuh-n
n: the basis or groundwork of anything see The Foundation

The Mission: The Foundation is an entertainment and promotions company whose mission is to bring thriving entrepreneurs and professionals together in fellowship, supporting various community organizations. The Foundation fulfills this mission via classy, upscale events bearing unique themes such as “The Soulcial”, “Soul Unplugged”, “Echelon” and “Brown Sugar” amongst a number of other innovative events that satisfies its patrons varied and high sensibilities.

The History: The Foundation evolved from the unique idea of its founder Shawn M. Bradley-Henderson, who envisioned a distinct and specially grounded community oriented company. The humble businessman has enjoyed phenomenal success in a short period of time through a passion for community development and a deeply rooted, steadfast faith in God.

The Vision: As an active member of the urban corporate community, while following some due diligence and paying attention in his characteristic, meticulous and detailed fashion, Shawn soon realized that opportunities for entertainment catering to networking professionals were either suffering from a severe lack of marketing or were simply non-existent. After prayer, discussion and further analysis, he concluded that this group required a “particular” form of entertainment that would extend far beyond the status quo – thus The Foundation was born.

TODAY: The Foundation has emerged as a leader in its market by distinguishing its events from the competition. Chic, cosmopolitan atmospheres, posh venues, progressive crowds and performances by neo-progressive Rhythm & Blues artists are just a few of the components driving this innovative company forward and adding to its overall uniqueness.

Prided on the caliber of its diverse clientele, The Foundation events are rapidly becoming a meeting ground for the “Who’s Who” of the Dallas/Ft. Worth metroplex. From medical doctors, professional athletes and record executives to judges, attorneys and widely successful entrepreneurs, the patronage and fun continues to grow!

The Foundation is an ardent supporter of organizations which assist the disadvantaged, promote self-sufficiency and those which place emphasis on the arts.

The Foundation is an ardent supporter of organizations that assist the disadvantaged and promote self-sufficiency to those which place emphasis on the arts. The company has adopted the belief that virtues such as righteousness, integrity, personal accountability and culture are essential for social productivity. The Foundation also believes that existing deficiencies in these aforementioned attributes are the cause of many of today’s social hazards; and likes to encourage and provide financial support to organizations that share in this sentiment.

“Nobu”, “Palomino”, “Kenichi”, “Zubar” and “Victory Tavern” have just been a few the sites for themed events such as “The Soulcial” and “Brown Sugar”, “Echelon” and “Venus vs. Mars”. It is through these venues and unique events that The Foundation has been able to garner an elite clientele, often forgotten, which enables the company to fulfill its mission.

For partnering opportunities or more information please contact The Foundation at foundationdfw@mac.com

Foundation DFW - Featured Artist

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